2015 Study: The Impact of Store Networks and WiFi on Customer Experience

As a retailer, you know you need to dramatically upgrade your store infrastructures to support customer experience innovation.

This study is the result of a survey of over 100 retailers regarding their readiness in WAN, wireless, and security initiatives that must be complete for their vision to become a reality.

Key findings include:

  • Store WiFi had the most significant impact on sales and loyalty of any technology initiative
  • Employee WiFi is a bigger driver than customer WiFi
  • 40% of IT budgets go towards new, innovative systems
  • Retailers are shifting to a central order management system
  • For many, this is leading to a WAN infrastructure refresh

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53% of retailers claimed increased customer loyalty from employee WiFi

2015 Store Infrastructure Study Impact of Store Networks and WiFi on Customer Experience